How to Use Standoffs for Innovative Marketing Signage

Full Name: 
Tony Cole

"Standoffs" is a term used to describe a new kind of signage. This signage is flexible, customizable, and fully tailored to each business owner's or individual's needs. Because of this, standoffs are becoming an increasingly popular alternative to traditional signage. This short post will detail the ways that standoffs can help your business market in innovative ways your customers will love.

Standoff Signage in a Nutshell

If you have never heard of standoff signage before, you first need a primer on what it is. Standoffs are signage that is designed to be wall mounted on or suspended from any surface. You can order a variety of textures and finishes, from glossy to matte and more, to customize your look. Signage can be flat or curved, angular or circular. You can even customize the finish. You can visit http://www.mbs-standoffs.com/blog.asp to view many different examples of standoffs in action.

How to Use Standoffs in In-Store Marketing

Perhaps you want to market a new product or service you are beginning to offer, but you don't want to have to change your existing materials to add it in. Just order a standoff sign that focuses exclusively on the new product and service - problem solved! Here are some choices for how to use standoffs in this situation.

  • You could suspend it from the ceiling so it quickly catches customers' attention as they walk in the door.
  • You could also mount it on the wall in a series of interesting signs that keep customers reading.
  • You could order an interesting curved sign that makes your message about the new product or service "pop" visually.

How to Use Standoffs in Outside Marketing

Another way to use standoffs is on the exterior of your building. Because size is no limitation and the mounting systems, coatings and finishes designed for use with standoff signage are durable and as weather resistant as you need them to be, you could add a series of large standoffs on the front and back face of your building to capture prospective customers' attention as they pass by.

How to Select a Vendor for Your Standoff Signage

When you are deciding which vendor to work with to order your standoff signage, these tips can help.

  • Look for a quality assurance and customer satisfaction guarantee.
  • Look for a fast shipping system (in case you need your signage ASAP).
  • Look for the offer of a free quote for on-site evaluations.
  • Look for an easy to use online ordering system.
  • Look for competitive pricing and customer loyalty rewards.
  • Look for an extensive product catalog.